Spotlight On: Ugonna Ibe-Ejiogu for Cinnamon Lagos
Founded in 2013 by Ugonna Ibe Ejiogu, the Lagos-based designer, art curator and environmental activist behind Cinnamon Lagos chats with Smart Money Africa the Cinnamon Lagos, brand ethos, how she worked with #TSMWSeries on its debut season and her favourite moments from the show.
Ugonna who grew up in London but went to school in Texas started her line because ‘...[growing] up in London I had access to a certain aesthetic that was available at all price points. When I moved to Texas, the type of clothes I liked were both very expensive and not size inclusive. As an artist who grew up with a mother who designed, it was an easy decision to decide to do my part in filling that gap, making beautiful clothes accessible and inclusive.’
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