Lioness Launch / Africa’s luxury jewellery brand, Adele Dejak, launches its new Malaika Collection — Lionesses of Africa
Adele Dejak, the brand, is an authentic jewellery and fashion accessories brand that offers a direct access to the true premium African experience. Founder Adele Dejak has built a powerful brand over the years, globally renowned for creating a wide variety of lovingly designed and handcrafted pieces including bracelets, earrings, necklaces and handbags. Every piece tells a story and is inspired by African textiles, cultures and traditions, with everything being produced directly in the Adele Dejak studio in Kenya or through collaboration with an established network of partners. On 5 November 2021, Adele launches the inspirational new Malaika Collection, a new capsule collection of jewellery and accessories for the modern warrior man and woman.
The new Adele Dejak Malaika Collection launch line is a capsule collection that derives a lot of inspiration from the brand’s previous collections and embodies the essence of the brand. The Malaika Collection comprises of a variety of rings, bracelets, earrings, earpins, chokers, among others. As with all Adele Dejak jewellery pieces, the beautiful new products are all skillfully handcrafted, some from recycled materials. This is a collection for modern warrior men and women. These one of a kind pieces will be available at the Adele Dejak show room in Kiambu, Kenya, and on the company’s website www.adeledejak.com from 5 November 2021.
Speaking about the new Malaika Collection launch, founder Adele Dejak said:
“The name Malaika is the Kiswahili word for Angel. The word Malaika fitted well with this line as it has been such a challenging two years and the brand Adele Dejak always seemed to have a guardian angel seeing us through these unprecedented times. This was especially the case with the designing and production of the collection. So, the name Malaika was born and we hope the pieces will be amulets as well as fashion accessories. We hope that the Malaika pieces will provide comfort, guidance and protection to anyone who rocks them.”
To find out more about the new Malaika Collection, visit the Adele Dejak website www.adeledejak.com
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