Zamabuya Muhanelwa, a South African perfumier creating jobs and empowering young people — Lionesses of Africa

Tell us a little about your team

Our team of four includes our highly motivated shop assistants at our two branches; our driver who is responsible for the delivery of stock and products, as well as myself, the owner. We also have independent distributors who distribute our products and make a commission from the sales made. Since its inception, the brand has seen massive growth; empowering the youth nationwide through its distributor programme and hiring opportunities in its physical stores.

Share a little about your entrepreneurial journey. And do you come from an entrepreneurial background?

I have always sold something on the side (even while still working) to make an extra income. However, nothing was formal at that time. It is for this reason that I believe that I was destined for entrepreneurship; I just needed to tap into what really set my soul on fire.

What are your future plans and aspirations for your company?

With Indoni Perfumes, I am looking to open at least three more physical stores in the coming year. I am also looking to expand and make in-house candles and lotions.

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