Sandra Mauricio Vuvu, an entrepreneur from the DRC, now building an organic beauty brand in South Africa — Lionesses of Africa

Share a little about your entrepreneurial journey. And do you come from an entrepreneurial background?

My mom has been my biggest inspiration and so was my late father Mauricio Vuvu. My passion started mainly seeing how my parents worked well together in their business in Angola whereby they created their own perfume brand many years ago when it was not accessible to recreate your own. Then, when we moved to South Africa, seeing my mom run one of the first Congolese Restaurants all by herself from cooking to serving to cleaning and stocking, before employing a helper once the business grew. After the death of my father, my mom started fixing tyres for a living to send us to school. Seeing a woman fight so much, I realized the power that we women have and that alone inspired me to look outside the box and see the blessing in my hands.

What are your future plans and aspirations for your company?

Becoming a global luxury African lifestyle brand that inspires everyone to embrace their natural beauty and is accessible to people everywhere.

What gives you the most satisfaction being an entrepreneur?

Making women, kids and men feel and look beautiful using organic products.

What’s the biggest piece of advice you can give to other women looking to start-up?

Never stop believing, and when things get tough along the way in your business, just know that blessings are knocking so push harder. Business limitations start with your mind so stay positive and never allow a setback to be permanent.

Contact or follow Vuvu Organic Beauty


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